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PTEN

Updated every fortnight

The haircuts Brazil is searching for right now

Every fortnight we gather the most searched women’s cuts and colours on the web and describe each one: what it is called, which colour goes with it, which face shapes it tends to suit and what to say to ask for yours. The reference comes ready — just send it over WhatsApp.

  1. Collarbone-length long bob — Natural brown with a discreet face-framing lift, half a shade above the base
    AI-generated style reference — not work done at the salon

    01most searched

    corte de cabelo feminino médio

    It is the most searched length of the year for a practical reason: it stops at the collarbone, still ties back, and does not demand a blow-dry every morning. The ends are lightly texturised so the hair does not sit heavy at the bottom, and the face-framing starts around the jaw. It works straight and it works with natural wave.

    Cut
    Collarbone-length long bob
    Colour
    Natural brown with a discreet face-framing lift, half a shade above the base
    Face
    Suits almost every shape. On a round face it wants longer face-framing and less width at the cheek; on a long face, wave through the mid-lengths balances it.

    To ask for yours

    “I would like a collarbone-length long bob, lightly texturised ends and face-framing starting at the jaw.”

    I want this cut
  2. Short jaw-length bob — Deep closed brown, glossy, no highlights — the cut is the subject
    AI-generated style reference — not work done at the salon

    02most searched

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    Cut to the jaw with the nape slightly higher than the front, so the hair falls forward on its own. No fringe and no short layers: the strength is in the clean line. It needs a trim every six to eight weeks or the line loses its shape.

    Cut
    Short jaw-length bob
    Colour
    Deep closed brown, glossy, no highlights — the cut is the subject
    Face
    Excellent on oval faces and on square faces with defined features. On a round face it wants an extra centimetre or two to clear the widest point of the cheek.

    To ask for yours

    “I would like a short jaw-length bob, nape slightly higher than the front, with a very clean line.”

    I want this cut
  3. Long hair with wide layers — Medium brown base with fine highlights on top, so the layers read in the light
    AI-generated style reference — not work done at the salon

    03most searched

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    The long hair people search for is not simply untouched length: it is long hair with wide, spaced-out layers that take weight out of the mid-lengths without creating a step. The shortest layer sits at the chin and works as face-framing. It makes length look chosen rather than accumulated.

    Cut
    Long hair with wide layers
    Colour
    Medium brown base with fine highlights on top, so the layers read in the light
    Face
    It lengthens any face, which helps round and square shapes. On an already long face, starting the layers higher avoids over-lengthening.

    To ask for yours

    “I want to keep the length, with wide layers to remove weight and the shortest one at chin height.”

    I want this cut
  4. Layered curly cut, cut dry — Natural brown with no chemical process — the shine comes from definition, not from colour
    AI-generated style reference — not work done at the salon

    04most searched

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    Curly hair cut wet shrinks afterwards and the shape changes. What people are searching for is the dry cut, curl by curl, with layers that make room for volume to rise instead of spreading at the sides. The real result only shows after the first wash at home.

    Cut
    Layered curly cut, cut dry
    Colour
    Natural brown with no chemical process — the shine comes from definition, not from colour
    Face
    On a round face: height at the crown and less volume at ear level. On a long face the opposite — width at the sides balances it.

    To ask for yours

    “I would like a dry layered cut, curl by curl, to take the volume off the sides.”

    I want this cut
  5. Blunt cut with long face-framing — Even cool brown, no highlights, with mirror shine
    AI-generated style reference — not work done at the salon

    05most searched

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    On straight hair, too many layers leave the ends thin and the hair looking tired. What is being searched for now is the opposite: a blunt perimeter, weight kept at the ends, and only a long face-framing piece. It depends on healthy ends — on chemically treated hair, a blunt line shows every bit of damage.

    Cut
    Blunt cut with long face-framing
    Colour
    Even cool brown, no highlights, with mirror shine
    Face
    Very good on oval and long faces. On a round face the framing must fall below the chin so it does not add roundness.

    To ask for yours

    “I would like a blunt cut keeping the weight at the ends, with long face-framing.”

    I want this cut
  6. Long-transition graduated cut — Medium brown with the lift concentrated on the upper layers
    AI-generated style reference — not work done at the salon

    06most searched

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    Graduation is layering with a transition, and what separates a good one from a bad one is how long that transition is: too short and a visible step appears; long, and the hair looks like it simply fell that way. Searches for a graduated women's cut almost always mean this long version, which removes weight without marking a line.

    Cut
    Long-transition graduated cut
    Colour
    Medium brown with the lift concentrated on the upper layers
    Face
    It works on practically every shape because the transition is adjustable. On very fine hair the graduation must be light, or the ends disappear.

    To ask for yours

    “I would like a graduated cut with a long transition, no visible step, taking weight out of the length.”

    I want this cut
  7. Choppy cut with texturised ends — Natural base with warm lift only at the ends, so the movement shows
    AI-generated style reference — not work done at the salon

    07most searched

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    Choppy layering removes density at chosen points, not along the whole length. Done well, the hair gains movement and keeps its body; done badly, it becomes thin, damaged-looking ends. The difference is where the scissors go in — which is exactly why a reference photo matters so much here.

    Cut
    Choppy cut with texturised ends
    Colour
    Natural base with warm lift only at the ends, so the movement shows
    Face
    It softens strong features, which helps a square face. On fine or low-density hair it needs a great deal of restraint.

    To ask for yours

    “I would like light choppy layering with movement at the ends, without losing density through the length.”

    I want this cut
  8. Bob with a curtain fringe — Brown with lift starting at fringe height and travelling down
    AI-generated style reference — not work done at the salon

    08most searched

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    When someone searches for 'the cut of the moment', what they almost always mean is the bob with a curtain fringe: length between chin and shoulder, a fringe parted in the middle that blends into the face-framing. It shows up most in references today because it grows out well — the curtain fringe becomes framing rather than a problem.

    Cut
    Bob with a curtain fringe
    Colour
    Brown with lift starting at fringe height and travelling down
    Face
    A curtain fringe flatters a high forehead and a long face. On a small face it wants a shorter fringe so it does not cover too much.

    To ask for yours

    “I would like a bob between chin and shoulder, with a curtain fringe blending into the face-framing.”

    I want this cut
  9. Structured silver pixie, or sleek dark bob — One is fully embraced silver, light and even; the other is deep closed brown with shine
    AI-generated style reference — not work done at the salon

    09most searched

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    The film left two very different references. The editor's is a short structured pixie in fully embraced silver, with volume on top and controlled sides. The assistant's is a sleek dark bob with a clean line, from her makeover. Bring the scene you have in mind — the two cuts call for opposite hair types and routines.

    Cut
    Structured silver pixie, or sleek dark bob
    Colour
    One is fully embraced silver, light and even; the other is deep closed brown with shine
    Face
    The structured pixie suits an oval face and defined features, and exposes the neck and jaw. The sleek dark bob suits oval and long faces, and needs healthy ends.

    To ask for yours

    “I saw the cut from The Devil Wears Prada and would like to know if it suits me — I will send the scene.”

    I want this cut
  10. Short pixie with a shaved nape — Natural dark brown, no highlights — the cut is the whole subject
    AI-generated style reference — not work done at the salon

    10most searched

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    It is a very short pixie with a low nape and close sides, with the length concentrated on top and in the fringe. It is one of the most exposed cuts there is: with no length to hide behind, it depends entirely on the shape of the skull and the line of the neck. It is also the most maintenance-hungry — it loses its shape in four to six weeks.

    Cut
    Short pixie with a shaved nape
    Colour
    Natural dark brown, no highlights — the cut is the whole subject
    Face
    It asks for an oval face or delicate features, and a neck you want to show. On a round face, all the volume must go to the crown.

    To ask for yours

    “I would like a very short pixie, low nape and close sides, with the length on top.”

    I want this cut

The images on this page are computer-generated style references, made to show the cut and the colour — they are not work done at the salon and do not portray clients. Real work is in the portfolio. No trend here guarantees a result: the same cut behaves differently with each hair texture, density and face shape, and that is what the consultation is for.

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