
São Paulo · English spoken · since 2004
Hair is health. Image is strategy.
A visagism and scalp-therapy atelier in São Paulo, led by Nelma Faleiro — specialist in Cosmetic Trichology and a university lecturer for ten years. We speak English.
22 years · by appointment · Tuesday to Saturday
Where to start
Three routes, depending on what brought you here.

Scalp health
Hair & Scalp Therapy
Before treating the hair, we examine the scalp. Trichoscope diagnosis, a written report and a protocol built for your case.
Read more
Image & identity
Personal Image Dossier
A complete study of your image — face shape, hair, colour, make-up, clothing and accessories — delivered as your own document. In person or fully online.
Read more
Colour
Colour & Highlights
Colour chosen through visagism — the right temperature for your skin — and applied only after the strand has been assessed.
Read more22
years in São Paulo
10
years lecturing at university
2025
SINVISA Award
+5,000
professionals trained
Trichoscope scalp assessment
Twenty minutes: a guided consultation, a scalp examination with the screen turned towards you, and a written report to take home.
R$80 · Fully credited if you decide to treat.
On our Instagram
Recent work, on video.
Our work
Cuts, colour, braids and styling done here.

Who looks after you
Nelma Faleiro
Hair therapist, visagist and educator. Specialist in Cosmetic Trichology and in Higher Education Teaching, with degrees in Visagism & Hair Therapy and in Aesthetics & Cosmetics.
She spent ten years as a university lecturer and has trained more than five thousand professionals. Her research is on chemically processed afro-textured hair.
She received the SINVISA Award 2025 for education, ethics and intention through visagism, and speaks at trichology and visagism congresses.
What people say
“A welcoming place with an outstanding professional who really knows her field and works with great care. I highly recommend it.”
“Wonderful service, an excellent professional and great care. A place where you feel at home.”
“Excellent service, a lovely place, kind people.”
“Rated 5.0 for service quality, flexibility, value, professionalism and responsiveness — recommended by 100% of the couples served.”
Where to find us
Address
Rua Serra de Botucatu, 635Vila Gomes Cardim · Tatuapé
São Paulo/SP · 03317-000Open in Maps
Opening hours
- Tuesday
- 09:00–18:00
- Wednesday
- 09:00–18:00
- Thursday
- 09:00–18:00
- Friday
- 09:00–18:00
- Saturday
- 09:00–18:00
- Sunday
- Closed
- Monday
- Closed