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Nelblack

São Paulo · since 2004

Hair is health. Image is strategy.

A visagism and scalp-therapy atelier in São Paulo, led by Nelma Faleiro — specialist in Cosmetic Trichology and a university lecturer for over ten years.

22 years · by appointment · Tuesday to Saturday

Where to start

Three routes, depending on what brought you here.

22

years of practice

10

years lecturing at university

2025

SINVISA Award

+5,000

professionals trained

+1,200

clients served

Trichoscope scalp assessment

Twenty minutes: a guided consultation and a trichoscope examination of your scalp, with the screen turned towards you.

US$ 95 · Fully credited if you decide to treat. See the full price list.

Book an assessment

On our Instagram

Recent work, on video.

@nelblack_cabeloeestilo

Our work

Cuts, colour, braids and styling done here.

See all
Nelma Faleiro, visagist and hair therapist

Who looks after you

Nelma Faleiro

Hair therapist, visagist and educator. Specialist in Cosmetic Trichology and in Higher Education Teaching, with degrees in Visagism & Hair Therapy and in Aesthetics & Cosmetics.

She spent over ten years as a university lecturer and has trained more than five thousand professionals. Her research is on hair, scalp and beauty with health.

She received the SINVISA Award 2025 for education, ethics and intention through visagism, and speaks at trichology and visagism congresses.

Read more

What people say

I have been going to Nel since 2016 and nobody else has touched my hair since. I arrived with my hair wrecked by another hairdresser and she worked wonders. She is the only one who cuts it. I trust her completely.

Mariana Costa
Google2024

The team is wonderfully attentive. Before even washing my hair, Nelma talked it through with me and suggested changes that would make better use of my hair’s texture given the shape of my face. I loved everything and left very happy.

Isabella Laurito
Google2023

I am doing a course of hair treatment. I finished my sessions and have already booked ten more. Results showed in the first sessions — I never expected my treatment to respond so quickly. I highly recommend it.

Nayara Latarulo
Google2023

A great experience, both with chemical processes and with natural afro-textured hair. Conditioning that genuinely restores the hair. A skilled professional who inspires confidence in what she does. Good results.

Mariana Vidal
Google2022

An attentive and careful professional. She understood exactly what I wanted and in the end went beyond it. A pleasant space, punctual, with real care in every detail. I left the salon feeling renewed.

Amanda Souza Dias
Google2025

Nelma showed me cut options based on what I had asked for, explained how to look after my hair and was very attentive. The cut turned out great.

Ana Julieta Parente
Google · Local Guide2024

Nel is an excellent professional. She listened to my ideas and made good suggestions for the cut, based on my hair and what I was hoping for. I was very well received and will keep coming back.

Bru Vermelho
Google · Local Guide2023

Excellent professionals. I was very well looked after and loved my cut. Nelma was attentive, suggesting cuts that matched what I had in mind. A perfect cut and a wonderful finish.

Fernanda Campos
Google2024

A lovely space and outstanding care. It was my first time at the salon and they did exactly what I wanted with my hair. I loved the result and will certainly be back.

Nádia Cunha
Google2024

I took my daughter for a hairstyle for her ballet performance. Duda was brilliant with the braids, and she and Nel were so warm with her. The style came out exceptional, far beyond what we expected.

Marcos Augusto da Silva
Google2023

I found the salon through its Google reviews and really enjoyed it. Nelma, her mother and Rafa looked after me beautifully. She respected what I wanted — very detailed and very calm.

Michele da Silva
Google · Local Guide2025

I simply loved it — the welcome, the treatment and the result, which was incredible. I have no words. I feel wonderful.

Vanessa Hashiguchi
Google · Local Guide2025

What sets it apart is being seen by appointment — and the technical grounding of the team.

Antonio Manoel dos Santos
Google2020

I am already a regular and I look after my curls with the team here. Nelma is always brilliant.

Fabiano Almeida
Google · Local Guide2023

A welcoming place with an outstanding professional who really knows her field and works with great care. I highly recommend it.

Natan Ariel
Google2020

Rated 5.0 for service quality, flexibility, value, professionalism and responsiveness — recommended by 100% of the couples served.

Casamentos.com.br
Perfil verificado2026

From our blog

Technical writing on hair, scalp and image.

blog.nelblack.com.br

Where to find us

Address

Rua Serra de Botucatu, 635
Vila Gomes Cardim · Tatuapé
São Paulo/SP · 03317-000
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Opening hours

Tuesday
09:00–18:00
Wednesday
09:00–18:00
Thursday
09:00–18:00
Friday
09:00–18:00
Saturday
09:00–18:00
Sunday
Closed
Monday
Closed
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